What’s it for? Chillin’, Kickin’ It, or Keepin’ It Real
Posted by
DesignPublic.com |
View all posts by DesignPublic.com
6 Comments » | Published in
College & Dorm, Design on Campus 2005, General | 6 Comments
Ever ask yourself, “what’s it for”?
In our marketing research for our new Modern College & Dorm category, we ran into a lot of confusion out there. We’d show one group of students a chair, for example, and the consensus was that they’d use the chair for kickin’ it. We’d show another group of students the same chair, and that second group would insist that they’d use the chair for chillin’. And still a third group — our control — would opt for keepin’ it real in the chair.
These responses left us perplexed. We regrouped back at the office and had to do some real soul-searching. We knew that a lot of our furniture was multifunctional, but it was asking an awful lot for a single college student to use one piece for both kickin’ it and chillin’. Chillin’ and keepin’ it real? Even more difficult. And kickin’ it and keepin’ it real? Forget it — nearly impossible given the limitations in current bent-ply and MDF manufacturing techniques.
Granted, some DWR-ites were running their mouth at an SF party recently and let it slip to my business partner Sina that they have prototyped a new chair that can indeed serve to kick it, keep it real, and chill. I remain skeptical. They said the same thing about the Barcelona chair once, but look what happened to that — so many reproductions it’s impossible to keep it real. I’ll believe it when I see it. Until then, we’ve pulled together this Design Public guide to help you through your furnishing.
Please use it as a guideline and be careful not to use our furniture for something other than for what it was intended.
View our guide to Kickin’ It, Chillin’ and Keepin’ It Real.
Loading...
August 31st, 2005 at 9:04 am (#)
The Chromas, and their designer Miller Updegraff, are the coolest! And versatile too… a stack of two Chromas makes a great chair or side-table in my office, or I throw them around to create an impromptu playroom when friends’ kids visit or when I need extra seating in the living room for parties.
As for Miller’s versatility, check out his gorgeous paintings, which premiered this summer in a solo show at Gallery 825. http://www.laaa.org/artists/u.html
REAL Cool!
August 31st, 2005 at 10:30 am (#)
Dude, you so should have put a checkmark next to Chillin’ for the Chroma Cushion. It’s both. Please go back and watch The Andy Dick Show mock “Cribs” skit before attempting another chart like this. sheesh. I’ve been kickin’ it all day and I’m exhausted – I haven’t had any time to keep it real.
August 31st, 2005 at 4:02 pm (#)
All day I’ve been keepin’ it real working on our latest newsletter. I hope to be chillin’ over the weekend — headed up to black rock city. If I have to drive, I won’t be chillin’ I’ll definitely be kickin’ it.
As for the chart, hmmm . . . I’d have to propose that any of our bedding is for chillin’, while most of the seating options are for kickin’ it.
August 31st, 2005 at 4:21 pm (#)
Take it from *this* fat boy , everyone knows that to “kick it,” college style, you need to have a little more support than your Fat Boy has to offer. Back in the day, I’d be looking to “kick it” on that Chicago Desk… Just me, a lovely lady, some candle light, and my very own bass-line. Beeeeeeewwwwwwwwwwwwwwwwwwww chick chicka chick…
August 31st, 2005 at 4:44 pm (#)
Dude, ya’lls so off base here. You totally forgot “Representin’”. I don’t think there is a higher calling than “representin’” and until that is incorporated to the chart, I find it highly dubious.
September 1st, 2005 at 8:54 am (#)
Agree with the Skipper on the Chroma Cushion. Some punk long-haired zoomies in my AOR claim it’s for “kickin’ it” (disdainful emphasis with quotes added). Chew on this: in our rare downtime back at Pusan, we could’ve used these rack rocks for target practice in a pinch. Can’t keep it much more real than that. With a 30 inch silhouette, you could dial that in at 500yds – easy, assuming you’ve got a good BZO and the right windage.